Tagged: New Zealand flag

Is our flag a brand? - Infrequently Asked Questions

Lynley Hargreaves Jun 29, 2015

If you’ve felt uneasy about the new flag debate, this might be why. A flag, says a University of Auckland geographer, is supposed to be something that defines us as a people in our place, not an exercise in market branding. After a prestigious Marsden Grant looking at the development of Brand New Zealand, Associate Professor Nick Lewis says that … Read More