Tagged: VR

How virtual reality spiders are helping people face their arachnophobia - Guest Work

Guest Work Apr 27, 2017

By Rebekah Boynton, James Cook University and Anne Swinbourne, James Cook University. Gradually exposing people to the thing they fear, say a spider, in a controlled environment has long been the mainstay of treating phobias. But with exposure therapy you don’t have to have a spider physically present in the room for you to feel … Read More

We shouldn’t ignore the potential of virtual reality advertising - Guest Work

Guest Work Mar 16, 2017

By David Evans Bailey, Auckland University of Technology By some estimates virtual reality (VR) will be a US$162 billion industry by 2020. Only 50% of this figure is projected to come from hardware sales; the rest will be revenue from software, content and services. It’s not just the size of the market that advertisers cannot afford to … Read More

Unfaithfully yours: what happens when virtual reality affairs get real? - Guest Work

Guest Work Dec 02, 2016

By David Evans Bailey, Auckland University of Technology July 2015 might well be known as the month online infidelity went public. This date coincided with one of the biggest and most revealing hacks in history when the Ashley Madison database was compromised and made available online. Ashley Madison, a dating website targeted at people already married or in … Read More