Guest Author • Sep 23, 2016 •
This is the final post in the three-part guest series from the Morgan Foundation’s Jess Berentson-Shaw and Geoff Simmons exploring the legacy of the myth of the rational human – Homo economicus. In our previous post we looked at how Homo economicus thinking ignores so much of what we know about human behaviour, especially in relation to public … Read More
Guest Author • Sep 22, 2016 •
This guest post from the Morgan Foundation’s Jess Berentson-Shaw and Geoff Simmons is the second in a series of three exploring the legacy of the myth of the rational human – Homo economicus. As outlined in our first post , it’s time to ditch the myth of rational humans – homo economicus. The trouble is that many economists haven’t … Read More
Guest Author • Sep 21, 2016 •
This is the first in a three-part guest post series from the Morgan Foundation’s Jess Berentson-Shaw and Geoff Simmons exploring the legacy of the myth of the rational human – Homo economicus. When the facts change, I change my mind. What do you do, sir? – J.M. Keynes Assumptions are science’s dirty little secret. We all make them, but we … Read More