Tagged: Market validation

Right…a way to crunch a business model from good research ideas - Stick

Peter Kerr Jun 17, 2015

Here’s an interesting innovation move, one to be applauded. It’s Startup Weekend Science and Research, in Wellington at Creative HQ from Friday July 3 to Sunday 5. Interesting because its the first time a non-digital (as such) Startup Weekend event’s been … Continue reading → … Read More

Name change signals expanded ability for patent owners to leverage their IP - Stick

Peter Kerr Oct 01, 2014

A name’s an important clue to how a company represents itself to the world. So, the change to IP Nexus from IP Exchange represents a business and philosophical change for the Hong Kong based but globally oriented company. Its founder … Continue reading → … Read More

Is the future for our sheep their milk? - Stick

Peter Kerr Jul 16, 2014

  Being the farm raised boy I am, I’m keen on the idea of clever new and profitable products from our ability to convert sunlight, soil and water into them. So, Blue River Dairy, the sheep milk products company which … Continue reading → … Read More

Branding’s dark arts leans to build, measure, learn - Stick

Peter Kerr Jun 18, 2014

The dark arts of branding received an illumination when Brant Cooper spoke to a packed house at Wellington’s Lightning Lab. The ‘Lean Entrepreneur’ co-author from San Diego popped in on invitation on his way to Australia, and talked about how … Continue reading → … Read More

Lightning Lab II grows up – will its offspring make it to adolescence? - Stick

Peter Kerr Jun 03, 2014

  Anyone that’s been around young children will appreciate there’s a heck of a difference between a one year old and a two year old. A similar comparison is valid with Lightning Lab II, which last week had nine of … Continue reading → … Read More

To business plan or startup plan? That is the question - Stick

Peter Kerr May 20, 2014

Just at the time I have no clue what to write, up turns this blog, It’s well worth repeating. I’ve written about Nicolai Thomson and LendYour, a startup ” to be the place people come to rent”. Here’s his very well written observations on … Continue reading → … Read More

Lightning Lab grows up, gets into its groove - Stick

Peter Kerr Apr 30, 2014

The Lightning Lab’s demo day had some quite fascinating works in progress…bring on Demo (to investors) Day on May 28 at Te Papa. The team behind LL are also, as you’d hope, a year wiser, further along a path with … Continue reading → … Read More

We’re getting over our notions of shame around business failure - Stick

Peter Kerr Dec 10, 2013

I’m putting the proposition out there that we’re getting over our collective Kiwi hang-up about startup and business failure. That is, whereas in the past we’d write somebody off for having tried, and been not successful in a new business … Continue reading → … Read More

KiwiNet and the sell of commercialisation - Stick

Peter Kerr Nov 26, 2013

There’s always something to learn at commercialisation workshops. KiwiNet, the group-hug of university and CRI commercialisation units held a Wellington-based forum around understanding customers. So, here’s couple of interesting bits and pieces from the day – of which I was … Continue reading → … Read More

‘Always be pitching, looking for feedback’ – Wipster’s Rollo Wenlock - Stick

Peter Kerr Nov 19, 2013

“Get your idea out there as much as possible, pitch it to everyone, even to strangers in a cafe, see what happens. If it doesn’t resonate, you probably don’t have anything.” That was Wipster head sherang’s advice given at Wellington’s … Continue reading → … Read More