Tagged: pasture Harmonies

We are the picture that a child draws of a farm - Stick

Peter Kerr • Dec 18, 2012 •

• development,
• innovation,
• Market validation,
• pasture Harmonies,
• responsible pastoralism,
• Sciblogs,
• Sustainability,
• value added food,
• value-added food. processed food

A child draws a picture of a farm. The sun is shining, the water is clean, the animals are happy. A question could be, ‘What is the name of that picture?’ Our farms, done correctly, are that picture. There’s a … Continue reading → … Read More

What would responsible pastoralism mean? (A strategic ‘glue’) - Stick

Peter Kerr • Nov 27, 2012 •

• innovation,
• pasture Harmonies,
• responsible pastoralism,
• Sciblogs,
• shared strategy,
• strategic underpinning,
• Sustainability,
• value added food

My contention is, by branding our method (pasture Harmonies) and taking that through on products to the consumer, NZ Inc would become the global custodians for responsible pastoralism. What would that mean? In one word, ‘glue’. I argue that as … Continue reading → … Read More

The way you’d farm if you farmed yourself - Stick

Peter Kerr • Oct 30, 2012 •

• innovation,
• Market validation,
• pasture Harmonies,
• responsible pastoralism,
• Sciblogs,
• Sustainability,
• value added food

This story is also posted at www.pastureharmonies.org Think for a moment that you’re a Western consumer contemplating buying some animal protein for dinner that night. Faced with an array of red and white meat choices, you have a tiny thought … Continue reading → … Read More

For want of a name our agriculture flounders - Stick

Peter Kerr • Oct 23, 2012 •

• comparative advantage,
• innovation,
• Market validation,
• naming our story,
• pasture Harmonies,
• Sciblogs,
• Science policy,
• start-up,
• value added food

Every story has a name – except the one which describes our agriculture. This, I argue, is one of the reasons we struggle to tell people around the world and in our cities about what exactly is and has been … Continue reading → … Read More

If we think beyond the actuality of how we produce…. - Stick

Peter Kerr • Sep 25, 2012 •

• co-brand,
• owning our story,
• pasture Harmonies,
• Processed food,
• Sciblogs,
• Science policy,
• Sustainability,
• umbrella brand,
• value added food

(This post can also be seen at www.pastureharmonies.org) Science has served New Zealand agriculture extremely well. It should and needs to do so in the future. It is also that pragmatic rationale approach that has delivered and developed a wonderfully … Continue reading → … Read More